"Danica was the marketing strategist, the patient advocate, the creative designer, the handy woman, the overhead cost cutter, and the person that I trusted because she treated my practice as if it were her own. She was a problem solver and that allowed me to concentrate on my patients and the medical side of my practice rather than the business side." -N. Pilest, MD
"I thank you for your hard work and kind assistance and look forward to working on another series of projects." –P. Ghasri, MD
"You did such a great job!!! -C. Rennick, Solta Medical
"Danica has limitless ideas, a great creative mind and technical knowledge that provide immediate impact for in-office marketing. She's money-smart, intelligent, determined and highly educated." –Jennifer Park, CEO Dermatologist News
"You are so thoughtful and generous....I appreciate all you do for us." –B. Kane, MD
"You have the same work ethics as me and the reason I'm confident in referring you!" –D. Klein, Merz Aesthetics
"You are amazing!" –J. Kaufman, MBA
"I thought you did a great job." -B. Behnam, MD
"It looks FANTASTIC!!!! Thank you very much." –D. Diaz, MD
Creative Marketing: Delivering exciting and impressionable communication
Responsive Marketing: Creating interest & value while engaging patients with knowledge and must-haves
Relationship Marketing: Building a connection and servicing your valued patients
Value Marketing: Budgeting and eliminating wasteful spending
"In the end, all business operations can be reduced to three words: people, product, and profits." –Lee Iacocca
"Without an open-minded mind, you can never be a great success." –Martha Stewart
"We're all working together; that's the secret." –Sam Walton
MD Profit Solutions specializes in helping private practices with strategic and creative marketing to promote elective cash procedures for the following…
Knowing how to educate and entertain patients with information about your expanded services means more calls and consultations. Knowing how to correctly and compassionately treat patients means repeat business and referrals. All of this equates to more revenue and profit for your business.
Danica Tran, MBA is the founder and chief operator of MD Profit Solutions.
Before starting my business, I managed a busy cosmetic and medical dermatology practice in Southern California. My patient care outreach, business smarts, staff management, and creative skills attributed to record breaking industry revenue and profit for that dermatology office. I know the aesthetic business internally and externally to make a positive and profitable difference.
Educational and Business Background
I am a graduate of the UC San Diego (Revelle College) school of Economics with a minor in Photography. My creative mindset pursued photography and graphic design whereas my business mindset pursued an MBA degree in Marketing and Entrepreneurship from California State Polytechnic University, Pomona. Over the years, I have worked for corporate, private and entrepreneurial businesses.
The highlight of my college years was spending endless hours in the darkroom achieving those perfect photo prints. I had so much fun taking and printing photographs that I didn't want it to end until I personally matted and framed each photograph for all my course assignments. That was so much fun!
Through creative marketing and exceptional patient care, I can help you build up your client base and move your practice forward.
I understand consumer behavior and the right marketing pitch that comes across as warm and educational rather than pressured and pesky. My marketing strategies are provided with a step-by-step implementation plan. I take care of design work, content copy, documentation creation, printing, and the whole works so everything is ready for your office.
I handle all design work with strategic content writing for effective communication.
A private practice is after all a business that can be extremely profitable and rewarding if operations are running smoothly and successfully. My masters' degree can help solve your operational challenges.
Commitment to Excellence
I love what I do and my clients say that I'm resourceful, creative, and intelligent.
Profit Driving Quarterly Print Newsletters
Educate your patients about new, must-have procedures and treatments with a well-designed, informative print newsletter. Promote that new laser in your office. Teach patients about the latest filler injectable on the market. These print newsletters are great for in-office distribution and can be used as mailers to your target patients.
Compelling Consult Conversions
How do you best educate and stimulate your potential patients during the private consultation? Do you understand the consumer mentality and mindset and how to trigger their purchasing power? Do you have the proper body language and tone of voice to better deliver your message?
High-impact Visuals for Office Monitors
Keep your patients entertained and educated with media imagery. A flat screen displaying slides, highlights, and videos of your treatments and services is such a valuable marketing tool! Have a monitor in the waiting room and every exam room.
Promotional Visual Merchandising
Big department stores spend millions of dollars to strategically merchandise products to raise interest and get consumers to BUY, BUY, BUY. Is your office doing all that it can to promote awareness of all your services?